Eric Gehler SEO Richmond Virginia

So what actually is the Net etiquette on clicks through advertisement?

I am a publisher, a advertiser, and avid surfer costumer. Google has in place it’s own security to insure that click through fraud doesn’t occur. There are numerous times when I view my stats that i see a register click but no associated monetary value granted.

I am only to assume that that click was consider a “fraudulent” or non -qualified click through. By non qualified I mean to say someone click through but then immediately clicked away from the site or off the site.

I have the 24 second shot clock theory of click through, if it’s not at least that amount of time, then the actual advertisement value has not been perceived or grants as a valid click. This time line is just my made up numerical value, however I do think it has merit.

We as IM’rs use the advertisement to supplement our online business. Many people make it their entire online business, via advertisement or publishing advertisement.

Back to my original statement. If i see an advertisement, I have no problem clicking through. I am interested in that advertisement of one reason of or another. I take the time to explore the site in which I am directed. I make an informed judgement on the site. I do spend at least a minute or two on the site unless it is just totally horrendous of Reeks of “used car salesman” java pop-ups – pop-unders, in essence Porn Tactics!!!

As I tangent away from the original Topic… Grabs Soap box and preaching mode begins…

I will never understand why people think they need to use all the Java Pop-ups, fly ins etc, to attack there customers? If you have an Excellent Written and Designed page, that will attract the customer and make them read. If your site is YELLOW and ugly and you have basically no content then I can see why you need to resort of the “porn tactics” to snag or squeeze your customers.

The most successful site are those that soft sell, have repeat customers, and brand their sites with their name, signature and friendly customer service and appearance.

If you hear differently, my friend, YOU heard Wrong!!!!

DROP the Ebook, Put away the Internet marketers This weeks Hot guide and go look at the Main stream sites. What do you see? Do u see a pop-up? do you see professional well designed sites?

Why do you think there are Pop-up blockers and Add blocking and spy-ware programs galore on the internet. BECAUE people DON”T like to be bothered with that crap int heir face. An you think that improves your sales. If you do it the right way, provide good copy , SEO your site, professional design you site. The amount of money you will make on t he Internet will be beyond your dreams and will meet your expectations and Goals.

DO it the right way. Do it the Smart way, and You will achieve the goals that will be long term and not a fleeting chasing the carrot and cashing the dollar monthly hunt of on-line Internet marketing success.

Now go do the right thing!! Don’t try and cheat the system, because you won’t win that way.

Or do you only sell to other IM’rs and your market is only a few million people as Opposed to Several Billion potential MAIN STREAM customers?

( ….Gets off his Soap box and back to work…. )

Eric

www.eric-gehler.biz

So what’s your take?